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A COMMERCE WEBINAR SERIES

Ecommerce Reshaped

A series on the forces reshaping how businesses sell, how buyers discover, and how AI is accelerating the shift.

Coming June 4th

The New B2B Buyer Journey: How AI Is Reshaping Buyer Behavior

How AI is changing the way B2B buyers evaluate options and make purchases - and what it means as it begins to play a more active role across the buying process

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The rules of digital commerce are being rewritten. Discovery no longer starts with a search bar. Checkout happens in places your website never reaches. And AI is compressing the distance between a buyer’s first question and their final purchase.

Ecommerce Reshaped is Big Commerce’s quarterly webinar series that unpacks what’s changing, why it matters, and what you can do about it — starting now. Each session brings together Commerce product leaders and industry practitioners to give you a clear view of where the market is heading and a practical playbook you can act on immediately.

Every session stands on its own. Together, they tell the full story of where digital commerce is going in 2026 and beyond. Register for the series and stay ahead all year.

Coming July 13th

Building for What’s Next: Flexible Commerce at Scale

Why API-first architecture and composable foundations are the competitive advantage — and how Commerce delivers it.

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Coming November 9th

2027 Commerce Outlook: What’s Next and How to Prepare

A forward look at emerging trends and how to position your business for what comes next.

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Coming September 14th

From Traffic to Revenue: Optimizing Conversion in Modern Commerce

Focused on how to reduce friction across the buying experience and turn more existing traffic into revenue, with practical, tactical takeaways.

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Can’t make every session? Register for the ones that matter most, and we’ll send you the recordings for the rest.

Register for the Full Series

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2026 Schedule

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What you'll get from the series:

A clear view of how Big Commerce is building the infrastructure for the next era of digital selling.

Data-backed analysis of the trends reshaping buyer behavior — from agentic commerce to AI-driven discovery.

Live Q&A with the people building what’s next.